hihan


Graphic Designer
School of Visual Arts BFA
The New School/Parsons MPS
Shanghai - Auckland - New York



TAP AIRLINE

Rebranding
PS|ID|AI|Figma

 
 
 
 

 
Rebranding for TAP Airline.


TAP Air Portugal is the state-owned flag carrier airline of Portugal.
Headquartered at Lisbon Airport.
It has been a member of the Star Alliance since 2005.
The main business is to operate Portugal domestic, Europe, Africa, America airlines.
TAP offers “services with Portuguese characteristics”.


I used the characteristic yellow tram of Portugal as the element, and used the window and body structure as the frame to redesign the logo of TAP. In addition, since this yellow tram is world-famous, I also borrowed its similar colors and used yellow and orange-red as the background color to perfect more Applications in the design.


Including Research, Comparison, Sketches, Logo Design, Applications.
School Project. Individual.





Branding; PS|ID|AI
hihan








HAN

bao.han.2000bh@gmail.com
Linkedin
Instagram
Degree

School of Visual Arts BFA Design
2018 - 2022 | New York
Parsons MPS Communication Design
2022 - 2023 | New York
Main Skills

Adobe PS | ID | AI | AE
Figma | Glyphs
Language: English & Chinese